What does success look like for your business?
I don't start by asking how many pages you want. I start by asking what you want the website to do for your business.
More calls? Better-quality enquiries? More of a particular type of job? Before deciding what your website needs, I want to understand what you're actually trying to accomplish — that gives us a clearer foundation to build around, not just another website online.
The work you want more of
Which services, jobs or projects would make the biggest difference to your business?
Your ideal customers
Who do you want more enquiries from, and what makes someone a good fit?
Questions customers ask
What do potential customers need to understand before they're comfortable choosing you?
What success looks like
What a good outcome actually looks like for your business.
Your website should sound like your business — not a marketing template.
You know your work better than anyone. The problem is that what makes perfect sense when you explain it to a customer doesn't always translate naturally onto a website.
I learn how you describe your business, the questions customers ask, the services you want to grow and what makes someone a good fit. Then I turn that into clear website copy designed to help the right customer understand why they should contact you.
You don't need to arrive with finished website copy. Writing it is part of the process.
Built for real businesses.

Feminine Touch Painting
Custom website design for a painting and decorating business in Bermuda.

DW Maintenance
Custom website design for a plumbing and maintenance business in Bermuda.

Technical Solutions Bermuda
Custom website design for an electrical services business in Bermuda.
How we build your Web Foundation.
Plan the foundation
I start with your business, customers and goals. From there, I determine the pages, messaging, calls to action and supporting features the website actually needs.
Build, review & launch
I write, design and build the site around the agreed plan. You'll review the work, give feedback and request the agreed revisions before anything goes live.
Support & improve
Your website includes 30 days of free post-launch support. After that, you can manage it yourself or continue with Smart Hosting & Support.
Choose the right foundation for your business.
Every business is different. These packages are starting points and can be tailored around what your business actually needs.
- Custom website designed around your business
- Professional copy written for your ideal customer
- Mobile-friendly and easy for customers to use
- Built to help your business get found on Google
See everything included
- Google Business Profile setup or optimization
- Smart contact forms with instant customer replies
- WhatsApp, social media and contact options connected
- Every website enquiry captured and saved
- .com domain setup included
- 30 days free post-launch support
- Stronger visibility across Google Search & Maps
- More visibility for the services you want more of
- Google review system to help build customer trust
See everything included
- Smarter quote, enquiry or booking options
- Customer enquiries organized in one place
- See how customers find and use your website
- Display Google reviews or social content on your website
- Google Maps & Apple Maps business guidance
- Expand visibility for your most valuable services
- Reach customers across the areas you serve
- Stronger Google & Apple Maps presence
See everything included
- Better insight into how customers find your business
- Track enquiries, bookings and important customer actions
- Better lead follow-up systems
- Connect your website with the tools your business uses
- Post-launch performance review and recommendations
Every Web Foundation package includes 30 days of free post-launch support. After that, you can manage things yourself or continue with the optional Smart Hosting & Support Plan, starting from $49/month.
Need something different? Tell me what you're trying to accomplish and we'll work out what makes sense for your business.
Your Launch Kit.
When your new Web Foundation goes live, I also want the rest of your business presence to feel consistent. Depending on your package and project, your launch resources can include:

Custom business card design
A professional, print-ready business card design that matches your new online presence.

10 branded social media graphics
A set of ready-to-use graphics designed around your business and services.

Google & Apple Maps guides
Practical guidance to help you understand and maintain your business information across Google Maps and Apple Maps.
Your website can be the foundation, not the finish line.
Depending on what you're trying to accomplish, I can build from your Web Foundation with additional support designed to help you get found, look professional and generate enquiries:
Local SEO Support
Google & Apple Maps support
Social Media Management
Booking or enquiry systems
Additional business tools and integrations
Start with what you need now. Build from there.
Start with a free Online Presence Review.
I'll personally look at how your business currently shows up online and identify the biggest opportunities I see. If your existing website is doing its job, I won't recommend replacing it just for the sake of building you another one.
No pressure. The goal is to figure out what actually makes sense for your business.
Web design,
answered.
What does a Web Foundation cost?
How many pages are included?
Do you write the website copy?
Will my website work on mobile?
Is SEO included?
What happens after the website goes live?
Can you update my existing website instead?
Do I have to use the monthly hosting & support plan?
Let's figure out what your website actually needs to do.
Tell me about your business, the customers you want to reach and what you'd like to accomplish. I'll help you identify the right place to start.